Article

Thinking the Unthinkable

Thinking the Unthinkable

Dan Golden Inc. – Crazy New Shit

Every society clings to a myth by which it lives. Ours is the myth of economic growth. For the last five decades the pursuit of growth has been the single most important policy goal across the world. The global economy is almost five times the size it was half a century ago. If it continues to grow at the same rate, the economy will be 80 times that size by the year 2100.

This extraordinary ramping up of global economic activity has no historical precedent. It’s totally at odds with our scientific knowledge of the finite resource base and the fragile ecology we depend on for survival. And it has already been accompanied by the degradation of an estimated 60% of the world’s ecosystems.

For the most part, we avoid the stark reality of these numbers. The default assumption is that – financial crises aside – growth will continue indefinitely. Not just for the poorest countries where a better quality of life is undeniably needed, but even for the richest nations where the cornucopia of material wealth adds little to happiness and is beginning to threaten the foundations of our well-being.

The reasons for this collective blindness are easy enough to find. The modern economy is structurally reliant on economic growth for its stability. When growth falters – as it has done recently – politicians panic. Businesses struggle to survive. People lose their jobs and sometimes their homes. A spiral of recession looms. Questioning growth is deemed to be the act of lunatics, idealists and revolutionaries.

But question it we must. The myth of growth has failed us. It has failed the two billion people who still live on less than $2 a day. It has failed the fragile ecological systems we depend on for survival. It has failed spectacularly, in its own terms, to provide economic stability and secure people’s livelihoods.

Today we find ourselves faced with the imminent end of the era of cheap oil; the prospect (beyond the recent bubble) of steadily rising commodity prices; the degradation of forests, lakes and soils; conflicts over land use, water quality and fishing rights; and the momentous challenge of stabilizing concentrations of carbon in the global atmosphere. And we face these tasks with an economy that is fundamentally broken, in desperate need of renewal.

In these circumstances, a return to business as usual is not an option. Prosperity for the few founded on ecological destruction and persistent social injustice is no foundation for a civilized society. Economic recovery is vital. Protecting people’s jobs – and creating new ones – is absolutely essential. But we also stand in urgent need of a renewed sense of shared prosperity. A commitment to fairness and flourishing in a finite world.

Delivering these goals may seem an unfamiliar or even incongruous task for policy in the modern age. The role of government has been framed so narrowly by material aims and hollowed out by a misguided vision of unbounded consumer freedoms. The concept of governance itself stands in urgent need of renewal.

But the current economic crisis presents us with a unique opportunity to invest in change. To sweep away the short-term thinking that has plagued society for decades. To replace it with policy capable of addressing the enormous challenge of delivering a lasting prosperity.

For at the end of the day, prosperity goes beyond material pleasures. It transcends material concerns. It resides in the quality of our lives and in the health and happiness of our families. It is present in the strength of our relationships and our trust in the community. It is evidenced by our satisfaction at work and our sense of shared meaning and purpose. It hangs on our potential to participate fully in the life of society.

Prosperity consists in our ability to flourish as human beings – within the ecological limits of a finite planet. The challenge for our society is to create the conditions under which this is possible. It is the most urgent task of our times.

Tim Jackson, from “Prosperity without Growth,” sd-commission.org.uk.

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Adbusters #84 July/August 2009

Nihilism and Revolution

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August
25, 2009
12:05 pm
Link
I feel as though this article could have benefited from incorporating a well known macroeconomic model - the steady state economy. Whether you choose to accept it or criticize it, it is a standard concept that should have been illustrated. Furthermore, I am shocked at the consistent lack of graphs accompanying these economic articles.
August
03, 2009
03:14 pm
Link
Let’s say you have a table full of card players — one person is winning, and the rest are losing horribly. And someone proposes to change the rules of the card game, or switching games entirely. Now, do you think the guy who’s winning is going to be happy about any game changes? Of course not. We have elites who are subscribed to an economic model that aren’t interested in change. Why would they want to lose their power and winning-stance? They are going to ride it out as long as they can, even if there are some casualties; including the environment. Elites are good at distancing themselves from those that are losing the game. That disconnection is even more pronounced now — with jet travel and mobile communications. When you visit the country you were born in for maybe a month or 2 per year, and instead spend the rest of your time on some private island, would you feel a strong tie to your national identity? Or care about pollution that doesn’t affect your private island? Look at Amy Winehouse — she’s not even that rich, and has spent a better part of the year in St. Lucia. And of course Johnny Depp owns his own private carribean island. Does anyone think the upper elites even spend 1 day in over-crowded polluted cities where they were born?? And when you look at a country as a mere market — an economy that can be summed up on a financial ledger or spreadsheet, it’s completely impersonal. It’s much easier to wash your hands of any responsibility. They can sit on the idea that people lose because they aren’t as clever or work hard as them.
July
23, 2009
04:58 pm
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I like picture too. I choose to left. And justifying live of “the rest of the world” by American Dollars is like saying – “look, those poor gorillas in a jungle do not even have money or healthcare. Lets give them some, and btw teach them how to work and consume American sh*t. Wait a decade – and the other computer life form will enforce its thinking on your pathetic techno jungle live, not that it didn’t already…
July
22, 2009
08:48 pm
Link
Those asking for details are advised to follow the link and read the report. The above is just the report’s forward. But for those whose habits do not include following up on reference, below is a summary of some “details.” The report expands on those 12 steps.
12 Steps To a Sustainable Economy [From the Prosperity without Growth summary] Building a Sustainable Macro-Economy Debt-driven materialistic consumption is deeply unsatisfactory as the basis for our macro-economy. The time is now ripe to develop a new macro-economics for sustainability that does not rely for its stability on relentless growth and expanding material throughput. Four specific policy areas are identified to achieve this: 1. Developing macro-economic capability 2. Investing in public assets and infrastructures 3. Increasing financial and fiscal prudence 4. Reforming macro-economic accounting Protecting Capabilities for Flourishing The social logic that locks people into materialistic consumerism is extremely powerful, but detrimental ecologically and psychologically. A lasting prosperity can only be achieved by freeing people from this damaging dynamic and providing creative opportunities for people to flourish – within the ecological limits of the planet. Five policy areas address this challenge. 5. Sharing the available work and improving the work-life balance 6. Tackling systemic inequality 7. Measuring capabilities and flourishing 8. Strengthening human and social capital 9. Reversing the culture of consumerism Respecting Ecological Limits The material profligacy of consumer society is depleting natural resources and placing unsustainable burdens on the planet’s ecosystems. There is an urgent need to establish clear resource and environmental limits on economic activity and develop policies to achieve them. Three policy suggestions contribute to that task. 10. Imposing clearly defined resource/emissions caps 11. Implementing fiscal reform for sustainability 12. Promoting technology transfer and international ecosystem protection.
[example, more details on step 5: “In a declining or non-increasing economy, working time policies are essential for two main reasons: 1) to achieve macro-economic stability; 2) to protect people’s jobs and livelihoods. But in addition, reduced working hours can increase flourishing by improving the work-life balance. Specific policies need to include: reductions in working hours; greater choice for employees on working time; measures to combat discrimination against parttime work as regards grading, promotion, training, security of employment, rate of pay and so on; better incentives to employees (and flexibility for employers) for family time, parental leave, and sabbatical breaks.”]
July
21, 2009
03:03 am
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well written, but it all still sounds strikingly familiar. generalities are a writers best friend, and make for a light read. But they dont serve to educate the reader. What we all need are more specifics, more detail, and more science.
August
02, 2009
01:17 pm
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I disagree, we need to stop looking at things “up close.” It can be just as beneficial, if not moreso, to look at things from “far away.” A far away perspective is the key to this essay.
July
25, 2009
11:34 pm
Link
no, please no more science!!! it’s what got us in this shithole in the first place, and it continues to keep us from doing what needs to be done. ‘more studies needed’ ‘more research needed’. it’s right in front of us, YOU are science! but we’ve forgotten how or what to look at, or simply don’t recognize IT. be the scientist, and the humanitarian and the doer. stop waiting for “them” to give you the green light to act!
July
20, 2009
12:11 pm
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Finally an article that addresses the simple question! What the article fails to mention however, is how economic growth is achieved. This is done through the creation of money out of thin air by the Federal Reserve Bank. This is an organization that is above all oversight and operates in secret setting interests rates and dolling out money to their “buddy” banks. Secondly, economic growth is achieved through the importation of people into the US. How do you increase consumption when you often times have a declining or stable population numbers? You boost up the population numbers and simply sell more stuff. Thirdly, economic growth is achieve through a culture of mass consumerism. A corporate culture bombards and brainwashes the populous into fake wants while systematically destroying the traditional social constructs that had previously given their lives real meaning. This consumerist culture destroys the family, religious affiliations, and history. Lloyd Pitcher PS> to adbusters, please change your comment formats so that it includes names. It is easier to identify and reply to others this way.
July
23, 2009
05:07 pm
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Economic growth is NOT achieved by the creation of money out of thin air. It is achieved by the exploitation of physical resources–that is, natural resources. There is nothing to consume if there are no physical resources out of which to manufacture things! Our economy must be understood in biophysical, rather than merely financial, terms.
July
23, 2009
06:45 pm
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Elaborate. How would you design an economy like this?
July
22, 2009
05:18 am
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very true - we need to curb population growth until we have built our first metroplolices out in the ocean. You just need to log on to be identified Lloyd but I agree it was kinda more fun with previous interface
August
03, 2009
08:58 am
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We need to curb population growth period. Unrestrained growth is at the core of every major problem this planet faces. There are simply too many of us to support without critically draining every resource we have.
July
23, 2009
06:47 pm
Link
Bring on the eugenics! Let’s start with the poor. Sterilize em’! After all they are the ones who are breeding.
July
19, 2009
08:02 pm
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It is this desire for economic prosperity that is the problem. We all think that if we just work harder, be loyal, practice “The Secret”, or make the right investment, we will surely be rich too, so we don’t want to change the game. The reality is that we will never reach that pot of gold at the end of the Rainbow. The irony is that perserving the current economic hierarchy actually undermines our economic stability. We have a political Bill of Rights that’s worked pretty well for 200 years, why not demand an Economic Bill of Rights? Like the Charter of the Forest under the Magna Carta of 1217?
July
18, 2009
08:09 am
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We need concrete examples in this piece. Lots of big words but what actions do you recon needs to be taken? How are you gonna tell the poor that they should not aim for economic prosperity? What’s the alternative? Tone down the big words, turn up the concrete examples. It’s so easy being on a high horse yelling how things should be. Not many disagree that everyone everywhere has the right to a decent life.
July
23, 2009
06:56 pm
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Exactly. Greens always say that we need to consume less energy, but what about the bulk of the world’s population that is in the third world poverty…who’s going to tell them they can’t have cell phones, air conditioning, laptops, sewage, clean drinking water, and electricity? No, it appears that globally we need to consume MORE power, not less. Americans could consume less perhaps, but we are a minute percentage of the world population. If we ramped down our energy consumption in North America, and the third world ramped up just a fraction, we would still, globally, need MUCH more energy resources. For instance, zinc deficiency is rife in the third world. The single most sure way to curb zinc deficiency (which is the cause of an array of debilitating health problems) is to increase consumption of animal products. Who’s going to tell them ‘No, sorry, eating meat uses up more energy per acre than eating plant foods…sorry, you can’t eat beef.’
July
17, 2009
06:31 am
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There is a need for a radically different way of thinking. It would accept a degree of growth but within the context of sustainability, and the mass development of green technologies. There is no reason why this could happen…. I am indicating here my research, and development project of TRANSFINANCIAL ECONOMICS in which both the rich,and poor benefit. http://www.p2pfoundation.net/Transfinancial_Economics R.Searle
July
17, 2009
12:08 am
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Quote: “The role of government has been framed so narrowly by material aims and hollowed out by a misguided vision of unbounded consumer freedoms.” It is a historical fact that the role of government has always been based on three things: theft (taxation); kidnapping (arrest); and murder (war). It has never been based on freedom, as you claim in this article. Freedom is precisely what we need to remedy our economic woes and preserve prosperity. Centralized economic planning, planning conducted by the crony corporatists who use the monopoly of force the state offers to limit our “consumer freedom” is exactly the problem. But yet again this magazine plays footsy with anarchy but then gets scared and runs head long back into the arms of our oppressors. I agree that “the concept of governance itself stands in urgent need of renewal” but for this economic crisis to be exploited by this magazine to sink us further into the black hole of more top down, economic planning just sucks. Why don’t we rethink this relationship between state and corporate power and destroy both. Its really quite easy. Become an anarchist. Support companies that represent your vision, preferably local companies. Boycott politicians that promise regulation and oversight, this is code for control, and who controls them, the multi-national corporations. The little guy then gets the brown end of the stick. Get it. Are we learning here at libertarianism pre-school? Hope so.
July
17, 2009
12:58 pm
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Well said. I have nothing to add but agreement.
July
16, 2009
11:29 pm
Link
i like the picture.

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